Coastal Playground is devoted to the conservation of our beaches and encourages people to enact change through positive outlets. Our Vision: To fashion a generation of consumers that choose to make a difference. How it works, the 50/50:”For every piece of apparel we sell, 50% of the proceeds will go towards organizing future beach cleanups and events.” For additional information on CP 50/50 you can also check out: www.CoastalPlayground.com
Friday, May 6, 2011
"Never doubt that a small group of thoughtful commited citizens can change the world. Indeed, it is the only thing that ever has"
Hammerhead sharks are awesome ocean predators. These are some of the most powerful creatures in the sea, but even they can’t survive the brutal practice of shark finning… and it’s driving these and other sharks ever closer to extinction.
Imagine it: ripped from the water, these amazing animals are stripped of the dorsal fins that they need to swim and then left to bleed to death in the ocean.
It’s not a pretty picture, but it’s one that Californians like you can help change. And, the momentum is building since the introduction of legislation to ban the possession, sale, trade and distribution of shark fins, with more and more people coming out in support of AB 376.
Urge California lawmakers to support legislation to curb shark finning and save the lives of these awesome ocean predators.
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